Benefits of WordPress
Benefits of WordPress – WordPress manages the content and is a simple way to make a blog. So it is one of the most known sites for writing and creating content. WordPress is open-source software which means it can be used by anyone who wishes to do so. It is software that can be accessed by everyone and not only developers.
There are various benefits of WordPress:
Multilingual
· WordPress is a worldwide platform. It supports over 160 languages around the world. As a result, you’ll
be capable of creating a website to attain a global audience.
· It’s worth mentioning, however, that English is the most commonly
used language on WordPress.
·English is used in 71 percent of all blogs published on the
platform.
Affordable
· Because WordPress is a free and open-source blogging platform. So, if you want, you could get away without
paying anything.
· However, if you want to do more than have a simple personal
website, you’ll need to upgrade to a paid plan.
Content creation
· Anyone can make a new WordPress website because it is so simple. But everything can be established with just a few single clicks.
· All you have to do now is go to the “posts” segment of your center console menu once your site is live. You’ll find everything that you need to write a new blog post right here.
· Text editors, page layout tools, and ways to post media files are
all available.
Flexibility
WordPress’ versatility extends to the sort of individuals who use it. So I’m not speaking about whether
or not you can contact your toes. I’m talking about your level of technological
knowledge.
WordPress is suitable for beginners, developers, and everything in between. It’ll be entirely up to you what you’re using and which features you
take advantage of.
Speed
· Websites that load slowly are pretty worthless. Because WordPress recognizes this, it includes elements
and characteristics that will help you speed up your website. So take advantage of
Grip compaction, sophisticated caching, and CSS and JS minification options
If you use equipment like the ones listed above, you could indeed radically reduce the time it takes for
your website to load. This will lower your churn rate, improve your customer
experience, and boost conversions on your WordPress site.
What makes you a WordPress Developer?
1. First, you need to ensure that you understand WordPress on a level that you can create diverse sites with a complex range.
2. Star being imaginative and creative about the designing and development, in particular, take into regard the client’s problems.
3· Change the way you code according to your client’s requirements such that users would be able to understand.
4· Develop communication skills so that you can communicate with your client without any jargon and will be able to make them understand and solve their concerns.
5· But try to think and create the blog/site in a commercial aspect to make the client’s SEO enhance.
These are some qualities that make a good WordPress developer. So WordPress is an opportunity for many young budding people holding an interest in the web development field. They are the best SEO experts in Gurgaon and Delhi NCR.
SEO and Small Business
What are small businesses?
The ownership of small businesses is private. But they can be owned by an individual, partners, or a group of people. But these types of businesses are usually done to gain profit most of the time. Small businesses apply the same management structure as big firms but they have struggles of their own. They have a lesser amount of human capital as well as they tend to have less capital in terms of cash or kind. Lets read more about SEO and Small Business
Small business owners can use SEO to build quick, sturdy, and user-friendly websites which prioritize higher in the search engines, bringing in more large pool of qualified customer base and increasing conversion rates.
So if you’re a small business owner, SEO can help you gain new customers and take your company to the next level by helping you establish a strong presence online and bypassing your competitors.
Tips for small businesses:
1. Don’t overload your site with unnecessary stuff;
2. Be sure the site is user-friendly;
3. Write up and create good and strong content;
4. Create links;
5.· Use appropriate Keywords.
How to improve rankings:
I. First and foremost is to check any technical issue regarding SEO. It might not sound huge but the technical issues slowly degrade your rank in the search engine. So most of the time the duplicate content or broken links cause the SEO to break down.
II. So writing content and blogs with decent use of the keyword is a must. And enhancing your title, headings, sub-headings, content, links, and images/videos will help in increasing the visibility.
III. But your google profile must have all necessary details about your brand or business. Likely it presents your address, direction details, the timing of opening and closing of stores, delivery, etc.
IV. Everyone looks up reviews these days. So, make sure your site engages with a lot of reviews. More the reviews more trustable your site look.
V. Organize images and videos with the keywords. But it will appear more and attract users to check the site.
Pros of SEO to Small Business:
1. More users:
Businesses with an SEO-optimized website attract twice as many customers and expand more than businesses that don’t use it.
SEO is likely to be the most powerful and cost-effective marketing strategy available presently in the market. It will also only attract more users who are actively looking for your service or product.
2. Brand Awareness:
When your sites show up on the first site of sites like Google, and Yahoo, potential customers are more likely to trust your brand over other brands that don’t have a strong web presence when searching for a specific term.
That is why smaller companies that want to improve their brand awareness (either locally or nationally) should invest in SEO and begin achieving top rankings for such KEY terms relevant to their industry.
3. User-Friendly:
Websites that are well-structured, tidy, and unfussy encourage casual individuals to stay longer, lowering bounce rates by increasing page views. Similarly, extremely relevant content helps to
keep your viewers happy by addressing their concerns, resolving their urgent
problems, and assisting them in finding exactly what they’re looking for it on your site.
4. Conversion Rates:
SEO-optimized webpages load faster, are easily readable and navigate, and work on almost all gadgets, including mobile and tablet devices. But easy-to-read and navigate websites are more likely to take and retain the reader’s interest or visitors, resulting in more regular customers, subscribers, and repeat visitors.
Web Development and Why is it Important?
What is web development?
Web development is the process of creating and maintaining
websites, it’s the work that an individual viewer cannot realize as it goes on
behind doors to make a website or a webpage look good, work quickly, and
provide a consistent user experience. Web developers are usually the
professionals who maintain these websites.
Humans are puppets of convenience, they want convenience in their lives,so accessing a whole website with just a single click is the easiest task. So, web development could be one of the most important factors in increasing your business or brand.
Importance of Web Development:
So website development is a way to make people aware of the services
that you are offering and them avail of these services. But for individuals to
avail of such services they first have to understand what the buyers want or
either get attracted to it. Web development has earned a lot of importance so
let us look at a few of them:
1. Content Hub:
We live in an era where blogs are very prominent, and writing
blogs as a digital marketing strategy would be the center point for content
marketing. So using a company’s or individual’s social media presence can bring in
a lot of viewers and audiences to one’s website. Links on the blogs which
connect to the main website can bring a lot of engagement to the sites.
2. Content Control:
Writing content may seem easy but it has its struggles. Make sure
that the content presented is original, interesting, and affects the audience.
With a good web developer, one can control the content relevancy, user
experience, and transformation process.
3. Increasing brand awareness:
Having a website makes your users know about the latest updates, commenting their thoughts as well as replying to them. It also helps in understanding the consumers. By creating a website there can be more engagements which increase the brand value and awareness in the market.
There are other important factors such as the website works 24/7,
saves money from advertisers, etc.
Web development is important for a business and company to keep
their users and content consumers updated with facts with an easy and
convenient user experience.
4. Improve Connectivity:
A website’s work is to facilitate activities such as expanding the reach and attracting users to the business or company. One should make a plan to make a website that will be responsive and accessible to a wider variety of audiences. The website should be compatible with smartphones as well as tablets. This will help increase the site stats and exposure to the users.
5. Communication:
Interacting and communicating with your audience is a core element when it comes to generating business websites. It helps the company know the user’s thoughts and prospects about certain services and products, which can help further help in the improvement of the above. But like posting blogs and content can create a space for the users to put up their reviews and feedback. While at the same time the company can write their replies to the user or consumers’ concerns. This will make the client confident that you are willing to look up for their satisfaction and are responsive to their needs.
The above mentioned are some of the important factors which reveal why web development is so crucial in modern-day business. Even if it doesn’t seem much, it actually grabs the attention of the user and validates one’s company and business in the competitive market.
Best Digital Marketing Tools in 2021
The web offers thousands of tools for digital marketers and also gives them the best digital marketing platforms/ best digital marketing tools in 2021 for their business. With so many options it is difficult to choose and will be a long process. So here Atomic Technologies is presenting you the best digital marketing tools in 2021.
Best digital marketing tools for 2021
1. SEMrush
You should check SEMrush if you really want to improve your SEO strategy. This tool provides many important things which can improve your SEO techniques like, keyword research, position tracking, and identifying back link opportunities. You can even use SEMrush to perform a comprehensive technical SEO audit. SEMrush latest update enhanced content marketing, advertising and social media tool.
2. HubSpot
HubSpot is a very important tool for all things necessary for executing a seamless inbound marketing strategy. At Atomic Technologies we use HubSpot for email marketing, blogging, social media and to build landing pages. HubSpot’s new and updated version also allows you to review important KPIs. If you want to learn more about inbound marketing, HubSpot Academy is offering a large collection of free certificate courses that will teach you useful information to help you grow your marketing strategy.
3. Moz
Moz offers you a great collection of free and paid SEO tools both. With the help of Moz you can do a lot of things: site audits, keyword research, and monitor your search engine rankings. I’ll recommend you to use the MozBar Chrome plugin, which provides instant metrics while viewing any page or SERP.
4. Google Analytics
Google Analytics is a must have choice for anyone in digital marketing. In the beginning this tool seems to be a little advanced, but if you use it to its full capabilities, you will receive a ton of insight into how your users are engaging with your site.
If you want to increase your understanding in Google Analytics then you can go to Google Analytics Academy. They are offering free courses that will help you to learn everything about the platform so that you can use this digital marketing app properly.
5. Canva
It is a great tool for creating professional looking graphics. No matter what your experience in designing but in Canva you can easily use this tool to create social images, CTA buttons, and infographics for free. This tool offers you a large selection of templates, clip art, and fonts to help you customize your project. Canvas is the best tool for someone who doesn’t have access to more advanced design platforms like Photoshop or in design.
6. Screaming Frog SEO
Screaming Frog is the easiest SEO crawling tool. This tool provides important SEO related information about your website that you can download for and keep it for later use. Screaming Frog covers almost everything from basic to advanced, from on page SEO elements to high level insights like HTML, CSS, and Javascript.
Screaming Frog helps you to identify any site errors that are impacting SEO. You can also link this tool with Moz and Google Analytics to have more information.
7. Frase
Frase is a great content optimization tool that every digital marketer must have. This tool uses AI to provide advanced content insights that can help boost your search visibility and your web traffic. This tool helps you to optimize your existing content and also helps in writing new and improved content.
As bloggers must know, content research takes time. Frase automatically provides an outline for almost every topic across the web. In about seconds, Frase provides a list of related topics, headers, FAQs, statistics, recent news, and interesting facts that you can use to quickly build a powerful piece of content.
Frase is a paid tool, but they offer you a free trial.
8. BuzzSumo
It is a research and monitoring tool that can help identify trends around specific topics. BuzzSumo helps you to generate blog or social media ideas, create high-performing content, monitor your brand’s performance, and identify influencers you may want to consider partnering with.
It is also a paid app but you can go for a free trial.
9. Structured Data Testing Tool
If you are leveraging structured data on your website then, Structured Data Testing Tool is an absolute must. Structured Data Testing Tool is a free Chrome extension that tests the structured data on any webpage with the click of a button. Use this tool to make sure your pages are properly marked up or gain some insight into the types of schema your competitors are using.
10. Detailed SEO Extension
If you’re looking for quick SEO insights then Detailed SEO Extension is an awesome tool. This tool generates important SEO data in seconds. Uncover any page’s title tags, meta descriptions, schema, and internal links to make sure your pages are optimized correctly.
With such a large selection of digital marketing tools, it is important to know how each one will benefit you. You can surely achieve success in digital marketing with the help of these tools. If you’re struggling to develop a digital marketing solution for your business, contact Atomic Technologies. We will help you in increasing the growth of your company.
Social Media Marketing
SMM social-media-marketing has become an essential part of our lives isn’t it? Today everyone whether it would be children or adult everyone is living in an online live. From education to love, buying products to organizing protests everything is happening online. If all this can happen online. Then why can’t we online? Did you know social media platforms like facebook, twitter, instagram, etc. can take your business to heights. All this can be done by SMM- social-media-marketing which can be seen as the key to your business success.
What is Social Media Marketing
It is a form of marketing standing for social media Optimization (SMO). To take an online business to a successful point, its important to make it impressive and communicative. Don’t you feel that you should do something worthy on social media platforms other than chatting and commenting. Don’t you think it can take your brand to a higher level and in trendy way.
Our SMO Services
- Sharing on website
- User rating about services and products.
- Page creation and innovative designing
- Daily updates
- Creating blogs
- Forum Participation
- Connect the brand name to other cities.
- Social Media Marketing (Linkedin, Twitter, Facebook, Google, Pinterest etc).
Why Us?
If you’re thinking who would do this task of yours who would make your brand a big name, the don’t worry. We Atomic Technologies, take your project and your brand as our own and work in the best possible manner to make it a big business. We have the best team in which is creative and loves to move with the time, always up-to- date with all the current around the world.
Throughout the long term, we have worked with Fortune 100s and Brand new companies. We help aspiring organizations like you create more benefits by building awareness, driving web traffic, interfacing with clients, and developing generally deals. We provide Website development services, Digital marketing services, seo-services and much more.
What is Digital Marketing ?
Digital Marketing
Every business owner dreams of having a successful digital marketing campaign that shall keep their commerce flowing continuously anywhere anytime. Digital marketing is a marketing strategy where the internet based or digital services. Used in contract to the traditional marketing strategies. top digital marketing company in gurgaon. Uses the strategy of social media like email, campaigns, banner ads, online videos, etc. on the website. This strategy is highly effective for almost all types of business. Because it connects with all potential customers who have access to internet irrespective of the place and time.
Creative advertising search engine optimization etc. are better alternatives for attracting more customers. Search engine optimization is a means of altering the visibility of the website. That it appears more frequently on a search engine, thereby attracting more viewers, indirectly increasing the opportunity of attracting more customers.
We are living in the era where the internet has taken over a major chunk of global population. Smartphones are easily and cheaply available in every remote corner of the globe. Increased action on the virtual platform of the internet. That has made it a major hunting ground for all large and small businesses. As per Atomic Technologies team one of the top-digital-marketing-company-in-gurgaon, and can create content as per the needs and demand of the customer. This not only helps you in solving their query. But helps you in directing them for buying your product or service.
“Digital marketing is a key role in online business”
There is no denial in the fact. That if you want to run a successful business you need to stay connected with your clients and customers. The whole idea behind your business must be simple : understanding your client’s requirements and demands and fulfilling them with your products and services. But how could a customer come to know that you are offering them a particular product or service.
According to most of the digital marketing companies in Gurgaon, all the above ways are not simple ways of advertising but are also some things of the past. Though they have not lost the plot and are still capable of targeting the larger number of audiences and clients, in this highly competitive and technological world of the present, businessmen need to be more serious about their business. They don’t just need to depend on the traditional ways of marketing and need to have a creative approach in luring new consumers and clients as well as sustaining the present ones.
According to an expert at Atomic Technologies, you will find the best digital marketing services near me in Gurgaon. We are the people who can run an entire advertising campaign for you and make your brand name familiar to one and all.
Here is the list what we can do for your company as the best digital marketing company:
1. We can help you in marketing your product and its placement. To receive a high number of conversion rates in today’s business scenario we will keep your product in front of the right audience.
2. According to the experts of Atomic Technologies, the best digital marketing agency in Gurgaon, both online and offline sales promotion of the product can be comfortably looked after by an advertising agency.
3. There is not a single doubt on the fact that an attractive package will attract more people to explore the product further. The creative team can help you in package designing and make your product popular.
4. Media planning is another aspect has to be looked after by the advertising agency. According to Atomic Technologies, one of the digital marketing agency in Gurgaon in the internet-savvy world of today, you have to strike the right balance between online and offline promotional activities. You have to register a positive image on social media platforms to become a familiar face amongst the people.
Digital Marketing Strategies
- Pay-Per-Click Advertising
- Paid Search Advertising
- Search Engine Optimization (SEO)
- Paid Social Media Advertising
- Social Media Marketing
- Conversion Rate Optimization (CRO)
- Content Marketing
- Native Advertising
- Email Marketing
- Affiliate Marketing
Throughout the long term, we have worked with Fortune 100s and Brand new companies. We help aspiring organizations like yours create more benefits by building awareness, driving web traffic, interfacing with clients, and developing generally deals. We provide Website development services, Digital marketing services, seo-services and much more.
How to Optimize Google my Business?
Get My Business on Google
Google My Business is a google tool that allows businesses to appear in Google maps and engage with customers for free. Ranking higher on Google helps you found online, obtain more local customers, and increase your sales.
Anytime you Google anything, the words and phrase you type into the search box are called keywords. Once you hit “enter”, Google scans its index and comes up with a list of website pages that contain those keywords. It ranks those pages based on their relevance to the keywords, the reliability of their content, and their structure. Now question is that how to optimize google my business ?/ Rank your business higher on Google, you need to include the right keywords for your business in the right places in your content. Accurate and appealing pictures may also show shoppers that your business offers what they’re searching for.
Few Steps to increase your Google My Business Listing:-
- Choose the Best Primary Category
- Consider the service for which you’re most well known
- Add Lots of High Quality Photos
- Your logo
- The outside image of your building (help people know what to look for)
- The inside of your space
- Your team
- Your team working with customers
Acquire Quality Google Reviews:- Reviews are absolutely vital for small businesses in 2020. Not only do they play a big role in local SEO, but consumers consult online reviews more than ever before. 86% of consumers read reviews of local businesses and 57% of consumers say they will only use a business if it has 4 or more stars.
Atomic Technologies is a top web design and development company in gurgaon delhi ncr. We will help you to get your google my business listing done with best optimization tools.
For Help:-
Website:- www.atomictech.in
Phone No.:- +91 9999080469
Email:- info@atomictech.in
Online Business
In today’s era it doesn’t matter if someone is having a small business or a big business everyone must have website as well. It is the boon of your business. The main reason why you should have set up company online business is that everyone wants to grow it. When it comes to growing your business then plays a very Vital role. When you set up company online business then want to promote your business online business plays a very important role.
If you are planning to start a wholesale business or a retail business nothing is better than it, even it is better than the traditional way of starting a business. It will help you in improving your business sales, traffic and brand visibility.
Atomic Technologies provides you with the best online growth in Gurgaon Atomic Technologies is the best e-commerce platform solution in India. Which provides the best e-commerce websites or e-commerce mobile applications.
Importance of online business
1. Worldwide Business
Online business will help you to grow your business worldwide just by sitting in one corner of the world. The main plus points is that it have no time; they’re open for 24/7 for 365 days. It makes the world next to you.
2. For Money
Behind every successful business there are a lot of reasons, money is one of them. Applying new advertisements or new trends to your business will grow your business rapidly.
3. Customer
More and more people are going towards online shopping whether it’s for clothing or grocery, if customers are going online then why can’t your business? It helps you to get connected with your existing customers easily and can make more customers easily.
Social Media Optimization
SMO (social media optimization)
Most businessmen looking for best smo service provider for there business promotion and are familiar with Search Media Optimization on certain levels. Using the reach of search engines like Facebook, Instagram, google, LinkedIn, pinterest, etc. to fuel or marketing campaigns is a successful strategy for years. One of the top strategies used by businesses looking to recognize your reach online is best smo service provider.
Why Social Media Optimization is important
Social Media Optimization lets your brand stand out in a crowd. It brings more followers, clients and subscribers to your brand. You can increase your brand awareness, make your content viral, user engagement and grow the influence of your brand using these tips.
1. Use pop colours
Colours play a very vital role in the posts and advertisements. They attract attention easily and make any generic post pop on. Your post will get better reach & better response when you use vibrant colours on your social media profiles.
2. Redefine your content for various platforms
Content is the main king for your website. Content which you have written for facebook may not work for instagram. Identify content goals on various platforms and create a content strategy. Plan content that leads to brand awareness. Use videos, images, infographics and mixes format to make the content interesting and informative.
3. Use external links
When you add external links to your content, it increases the chance of search engines to get to know about your websites better. Create high quality blogs or articles and link them to high ranking quality links. Link building is essential to get more traffic and reach on the internet as well as on social media platforms.
4. Reach to social media influencers
Get in touch with social media influencers of your industry & tag them. Find social media influencers in your industry and from various platforms and share content with them. If they find your content share worthy, you’ll get more clients.
Now you must be thinking who can do this job perfectly for your company. So the answer to this is Atomic Technologies. They have the best team of people who will listen to all your queries and fulfill them in the shortest time possible. They are the best company in India who will fulfill all your needs & will never disappoint you.
Branding and SEO
Branding
Increase company brand awareness. One of the main tasks for brand managers and marketers. SEO has always played a role in building company brand awareness, and before doing seo some always remember that points to avoid seo mistakes, but this role has changed significantly over the years. Gone are the days of the early internet. Where digital marketers would just flood the landing pages with the brand’s name. These days you need a savvy SEO strategy. Both for local and international visibility – in order to increase company brand awareness.
As technology has developed, search engine algorithms have gotten smarter, more complex and much more user-focused. Brands are now competing with a global market in an extremely noisy space. But SEO can be a way to lift your brand up over the others. We know because it has been done.
Aasif Ali, Founder and SEO Consultant at Atomic Technologies saw firsthand what good SEO can do for brand awareness:
“I’ve been working with one of my biggest clients, Shri ram Institute, since 2017. When I started working with him, he already had incredible success as a Director. But he didn’t get as much website traffic as you’d expect. He got about 20k organic visitors per month and most of that came from people searching his name and his courses.
Since he had just started transitioning into being an online, we decided to implement a full-blown SEO content strategy. Today, he gets an average of 140k organic visitors per month. That’s great and all, but the key part is that he’s now widely known as one of the top paramedical institute.”
OK, so we know that increased company brand awareness via SEO can be achieved. The main question now is ‘how?’
We went out into the big, bad marketing world. To gather the best tips on how to use SEO to increase company brand awareness. Here is what the professionals had to say…
How to Use SEO to Build Company Brand Awareness
Link building as a strategy
We’re not going to lie, link building can be a pain in the… Buuutttt, we can’t deny the fact that the total number of referring domains linking to a page correlates with higher SERP more than any other factor. And, of course, the higher you show in search results the higher company brand awareness will be for your target audience. It’s a given that link building has to be part of your strategy.
