Re-targeting
Re-targeting
Retargeting enables you to remind your customers of your products and services. After they leave your website buying. It allows you to show your visitors relevant ads when they visit other sites. Retargeting works with apps and search as well as website banner ads. Serious marketers today use re targeting as a vital tool to connect with their customers and increase their sales. If you run a small business and sell stuff online, you know advertising plays a critical role in driving people to your website.
Why is re-targeting important?
It would be ideal if customers make a purchase on their first visit to your website. Unfortunately it is not possible every time, so that’s where retargeting is used.
- Re-targeting helps to remind someone of their favorite product. As they are browsing through the internet, whether they are on social media, their favorite news site or researching your competitors.
- You can choose from a variety of ways to segment people based on their traits or behavior but target them accordingly, which allows you to create a relevant advertising experience that drives more purchase.
- No matter which segment you are using. If you are targeting a group of people who have already indicated that they are interested in your brand simply by visiting your site.
Why is re-targeting so effective?
Retargeting generates greater online sales. By keeping your brand front and center and bringing. “Window shoppers” back when they’re ready to buy. Every time your customer sees your retargeting ads, your brand gains traction and more recognition. The high click-through rates can increased conversions that are typical with retargeting campaigns underscore the value of good branding and repeated exposure.
When to use re-targeting campaigns?
- Re-targeting is meant to be a long term marketing strategy for those who are in businesses from a long time. If your website is visited by at least 100 visitors per month. Then Google re-marketing ads are definitely for you.
- Promoting bestsellers: Re-targeting is the most simple & effective way to showcase your products. And promoting items that your current customers love can even help visitors to convert into customers and can increase ROI for your ads.
- Introducing new collection: People who are interested in your brand and visit your site are a great audience to target whenever you launch a new collection. Your re-targeting ads will catch their eyes whenever they go online. Creating a clear path back to your store so they can check out what’s new.
- Building brand awareness: Most people need to feel that they know you before. They decide to buy your product or services, and re-targeting keeps your brand on the top of potential customers who aren’t ready to purchase when they first visit your site.
Atomic technologies is the best retargeting agency in all over Delhi NCR. Our team works with full dedication and hardwork.
Pay Per Click Advertisement
Pay Per Click Advertisement
Pay Per Click can be a very powerful tool that can grow your business rapidly. If your dream is to grow your online visibility, generate more leads, attract more clients and drive traffic, PPC best pay per click adv. is the best for all these things. But before you gain all these benefits you need to know what PPC is, how it works and how to best optimize your ads to fully utilize your budget and attract your ideal audience.
Best Pay Per Click adv., is a tactic where a brand puts an ad and pays each time a user clicks on it. The cost is only incurred when users engage with ads.
PPC is basically of two types:-
1. Search advertising: Ads that appear as search results on search engine results pages.
2. Display advertising: Ads that appear as graphics, videos, posts typically found on social media comes in this category.
How much is PPC advertising?
Online advertising is not like giving money to a magazine agency and get a full cover photo instead in PPC you will be paid when someone will click on your ad. In offline advertising you tend to pay a fee regardless of the results you achieve. But with PPC you’ve got more control about how consumers engage in your ad. The main advantage in online advertising is how much you bid. The quality of your ad plays a huge part as well.
Is PPC Marketing right for company
Likewise in any business, pay per click also has its advantages and disadvantages. Ideally your company will use PPC as a complete digital marketing strategy so you have to maximize your strength and minimize your weakness. If you are finding a company who are reliable and can do this best for your company then no one is better than Atomic technologies. We are the best in all over Delhi NCR, we have the best team, who are fully trained and will fulfill all your wishes.
Understanding your google ads account
Keywords are the terms targeted within your campaign. You select the terms you think your audience will search for. When users search for those terms, they may see your search ad on SERPs.
Campaigns are the top-level organizational structure of your account within Google Ads
. They are usually organized to reflect a specific theme related to your business. You can have one or more campaigns within your Google account. Guidelines you set within a campaign include budget, language, location, distribution for the Google Network, and more. Within a campaign, you can have one or more ad groups
Budget is the amount you want to spend on your campaign. You use this to specify how much, on average, you’d like to spend each day. Later in this post, we’ll look closer at how to choose a budget and set bids for your ads..
Throughout the long term, we have worked with Fortune 100s and Brand new companies. We help aspiring organizations like yours create more benefits by building awareness, driving web traffic, interfacing with clients, and developing generally deals. We provide Website development services, Digital marketing services, seo-services and much more.